Promotions (also called public relations) are integral to how Mosaic Experiment and the MORG interface with the public. Promotion heavily influences acculturation of new burners, timely communication of critical event information, and the tone of our community. Promotions include: website updates, social media, and email newsletters.
Necessary Skills: Promotions Department Head ideally has some experience with public relations and a lot of administrative skills, including but not limited to: all Google apps (email, drive, docs, sheets, and forms), Wordpress (Mosaic’s current website program) and various relevant social media forums. Must be a great promotional writer. An eye for layout and design also helpful.
Ideal characteristics include: timeliness, ability to meet frequent deadlines, a neutral but friendly relationship with the public, great writing skills, high level of organization, leadership skills, enthusiasm, and social media savvy. Not losing your cool in the face of negativity online is a huge part of this role.
This is a heavily involved role that interacts with nearly every MORG department at some point. There is a lot of administrative work involved. Expect to spend at least three hours a week developing and promoting, especially in the early part of the production cycle.
Involvement starts from the time the Mosaic group begins meeting early in the year, and lasts until the event itself begins.
Create promotional strategy for Mosaic Experiment, to include:
Promotions on Social Media (Facebook, etc)
Develop promotional administrative procedures
Adhere to Social Media Policy
Create and coordinate a proofreading subcommittee of MORG leads
Over the year, identify strong succession prospects and develop task leads for 2020
Coordinate and promote the following:
Event Date Announcement
Theme Submissions Process
Promote the following:
Art Grants & Effigy process
Open Lead call outs
Art Grant fundraisers
Work with Department Leads to promote their own needs
When possible, recruit and promote interviews with community members on website.
Provide content for website. Encourage community involvement whenever possible.
Consider other possible social media and online outlets for promotions (twitter, instagram, etc.)
Procedures are still in development this year, but can all generally be found in the Promotions folder on the MORG google drive.
99% of promotions work is PRE-EVENT - meaning you can relax during the actual burn! Promotions Head is not actually required attend the event - but why wouldn’t you?
Post Event work includes some debriefing with community on social media and an afterburn report.
Responsible for all MORG administrative tasks
reading all emails sent to the Mosaic mailing list
being subscribed to the Mosaic calendar
being signed up to GroupME: http://groupme.com , reading those messages, and responding to those messages if required to do so. Everyone signed up to GroupME is required to respond to the group at least once to be identified as a someone who really wanted to be a part of the group.
joining mandatory conference calls
respond to emails requiring your reply by any MORG team lead